Services
Campaign Readiness Audit
A fast, focused audit for Republican campaigns, PACs, and advocacy efforts that want to know if they’re actually ready to run; and what needs to change before things get serious.
What we mean by a "Campaign Readiness Audit"
A lot of Republican campaigns launch, hire vendors, and start spending money before they stop to ask a basic question: “Are we actually ready for this?” The Campaign Readiness Audit is a short, intense engagement where we stress-test your plan, structure, and tools before you burn time and cash.
We look at five key areas; strategy, data, voter contact, fundraising, and operations -- and give you a clear, honest readout: what’s solid, what’s shaky, and what needs to change immediately.
The five pillars of your audit
We’re not grading vibes; we’re evaluating the structure behind your effort.
Strategy & positioning
How clear is your lane in the race? Can your team explain why you’re running, who you need, and what “winning” means in one or two sentences?
Data & infrastructure
What does your data setup look like; voter file, CRM, lists, integrations? Is there a single source of truth, or five spreadsheets and a prayer?
Voter contact plan
Do you have defined voter universes and a real plan for phones, doors, texts, and events; or just “we’ll talk to more voters”?
Fundraising & donor pipeline
How realistic are your finance goals? Do you have a pipeline, or just a list of names you hope will say yes when it’s crunch time?
Operations & team
Are roles, workflows, and decision-making clear? Or does everything still bottleneck with one or two people at the top?
What you get from a readiness audit
This isn’t a generic scorecard. You leave with a clear picture and specific next steps.
Honest, prioritized assessment
We tell you, plainly, where you’re strong, where you’re exposed, and what will break first under real campaign pressure. No spin, no sugarcoating.
Concrete recommendations
You get specific, actionable recommendations for each pillar; what to fix now, what to improve soon, and what you can ignore for this cycle.
Roadmap options
We outline realistic paths forward: work your team can do internally, projects we could help with, and where outside vendors might make sense.
How the Campaign Readiness Audit Works
Focused, time-bound, and respectful of the fact that you’re busy even if you’re not fully “ready” yet.
Step 1
Intake & materials
You share key materials; plans, org charts, tool list, sample reports -- and we gather a few basics about your race or organization.
Step 2
Interviews & walkthroughs
We run short, focused conversations with your candidate, manager, or leadership team and, if needed, quick walkthroughs of your tools and systems.
Step 3
Analysis & scoring
We design trainings and quick-reference resources tailored to your operation and culture.
Step 4
Readout & next steps
We walk you through the findings, answer questions, and outline concrete options for shoring up weak spots before the pressure hits.
Is a Campaign Readiness Audit right for you?
A good fit if…
You’re a Republican candidate, PAC, or advocacy group planning a serious effort—not just “seeing what happens.”
You want an outside perspective before you commit serious money to staff, media, or vendors.
You suspect there are gaps in your plan, data, or structure, but you’re not sure where.
You’re willing to hear blunt feedback and act on it.
Probably not a fit if…
You’re running a symbolic or purely message campaign with no intention of building structure.
You already know exactly what’s wrong but have no interest in changing it.
You want validation, not an honest assessment.
You’re not prepared to invest any time or resources in fixing issues this cycle.
What changes after a readiness audit
You have a clear picture of your strengths and vulnerabilities before it’s too late to fix them.
Your team shares a common understanding of what “ready” looks like.
You know where to invest first—in strategy, data, voter contact, fundraising, or operations.
You stop arguing about opinions and start working from a shared framework.
You either move forward with more confidence—or wisely decide to change timelines, goals, or scope.
Questions we get about the audit
How early should we do a Campaign Readiness Audit?
Earlier is better. Some Republican efforts audit before they announce. Others do it before a major phase—like filing, early vote, or a big fundraising push. The key is to run the audit before you commit serious money and public capital.
Can you do a readiness audit mid-cycle?
Yes. Mid-cycle audits are common, especially when a campaign feels like things aren’t adding up but can’t quite say why. In those cases, we focus heavily on fast, high-impact fixes.
Does a readiness audit commit us to more work with you?
No. The audit stands on its own. You can implement recommendations internally, with existing consultants, or with us; if it makes sense. Our job is to give you clarity first.
Will you tell us not to run?
We won’t make the decision for you. What we will do is clearly lay out what it would take to be truly competitive at your level, what’s missing today, and what kind of lift you’re signing up for.
Want to know if your campaign is actually ready?
Before you spend another dollar, we’ll stress-test your strategy, data, voter contact, fundraising, and operations; and show you what needs to change.
Or send us a quick question →
